Today, there are more Hot Wheels models than real cars in the world. Over four billion. Hot Wheels has been existing since 1968 and ever since their first launch, boys has experienced the rush of speed and action through their childhood playing. Hot Wheels unleashes adventures with endless storytelling possibilities. There is room for competition and breathless stunts on the wild tracks. There are multiple product lines and Hot Wheels vehicles along with the opportunity to create the coolest Hot Wheel City.